Share
The Music Export Business: Born Global (Routledge Research in the Creative and Cultural Industries) (in English)
Stephen Chen; Shane Homan; Tracy Redhead; Richard Vella (Author)
·
Routledge
· Hardcover
The Music Export Business: Born Global (Routledge Research in the Creative and Cultural Industries) (in English) - Stephen Chen; Shane Homan; Tracy Redhead; Richard Vella
$ 144.00
$ 180.00
You save: $ 36.00
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My WishlistsIt will be shipped from our warehouse between
Thursday, July 11 and
Tuesday, July 16.
You will receive it anywhere in United States between 1 and 3 business days after shipment.
Synopsis "The Music Export Business: Born Global (Routledge Research in the Creative and Cultural Industries) (in English)"
The Music Export Business examines the workings of the fast-changing world of music industry exports. The music industry is in a state of flux, resulting from changes in technology, markets, government policies and most recently the COVID-19 pandemic. In analysing the ability of organisations to access international markets from inception, this book assesses global trends in music industry business models, including streaming and national export policies. The book deploys author interviews with industry insiders including musicians, managers, record labels and government stakeholders, using case studies to highlight cultural and economic value creation in a global value chainProviding research-based insights into "export readiness" in the global music industry, this book reassesses the "born global" phenomenon, providing a unique and valuable resource for scholars and reflective practitioners interested in the evolving relationship between music industries, national economies, government policies and cultural identity..
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
✓ Producto agregado correctamente al carro, Ir a Pagar.
