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Sports Marketing (in English)
Michael J. Fetchko|Donald P. Roy|Vassilis Dalakas (Author)
·
Taylor & Francis,
· Paperback
Sports Marketing (in English) - Michael J. Fetchko|Donald P. Roy|Vassilis Dalakas
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Synopsis "Sports Marketing (in English)"
Highly practical and engaging, Sports Marketing equips students with the skills and techniques they need to be successful marketers in any sporting environment. The book blends marketing theory with practitioner insights into current issues and future directions in the sports industry.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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