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Sales Management Control Strategies in Banking: Strategic Fit and Performance Impact (in English)
Florian Mueller
(Author)
·
Gabler Verlag
· Paperback
Sales Management Control Strategies in Banking: Strategic Fit and Performance Impact (in English) - Mueller, Florian
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Synopsis "Sales Management Control Strategies in Banking: Strategic Fit and Performance Impact (in English)"
Florian Mueller empirically investigates how retail, private, and corporate banking institutions need to set up their sales management control strategy in accordance to their specific environment, business strategy, and organizational characteristics in order to increase performance.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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