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Narrative Organizations: Making Companies Future Proof by Working With Stories (Management for Professionals) (in English)
Christine Erlach; Michael Müller (Author)
·
Springer
· Hardcover
Narrative Organizations: Making Companies Future Proof by Working With Stories (Management for Professionals) (in English) - Christine Erlach; Michael Müller
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Synopsis "Narrative Organizations: Making Companies Future Proof by Working With Stories (Management for Professionals) (in English)"
This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and demonstrates the added value resulting from a holistic narrative perspective. The authors take thereby a practice-based perspective from the viewpoint of managing directors, the C-suite, organizational developers, corporate communicators and advisers with a rich description of the methods and implementation. By the employment of these narrative methods, leadership styles, communication, knowledge and change management can be planned in such a way that on the one hand the identity-core of the enterprise remains always apparent and on the other, the organization can develop in an agile fashion into the future.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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