Share
More Than a Number: The Power of Empathy and Philanthropy in Driving ad Agency Performance (in English)
Ed Mitzen (Author)
·
Forbesbooks
· Hardcover
More Than a Number: The Power of Empathy and Philanthropy in Driving ad Agency Performance (in English) - Ed Mitzen
$ 15.99
$ 19.99
You save: $ 4.00
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My WishlistsIt will be shipped from our warehouse between
Monday, July 01 and
Tuesday, July 02.
You will receive it anywhere in United States between 1 and 3 business days after shipment.
Synopsis "More Than a Number: The Power of Empathy and Philanthropy in Driving ad Agency Performance (in English)"
THE SECRET TO AD AGENCY PERFORMANCE: EMPATHY AND PHILANTHROPYHave you ever felt that your ad agency is not strategic? Do you have to rewrite copy and bring them ideas, instead of the other way around?Have you ever signed a contract with an agency after being blown away by their team in a pitch, only to find that you are not working with the folks who pitched you but with a rotating cast of team members who simply dont get the job done?Take it from someone who has been both a marketing executive selecting agencies and the founder of two successful advertising agencies: You are not alone.In this book, Ed Mitzen will take you behind the curtain to understand how to effectively evaluate agencies to choose a partner that can deliver for you and how to nurture the relationship to produce positive performance for years to come.
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
✓ Producto agregado correctamente al carro, Ir a Pagar.
