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portada Le Real-Time Marketing (in French)
Type
Physical Book
Author
Publisher
Language
Francés
Pages
108
Format
Paperback
Dimensions
22.9 x 15.2 x 0.7 cm
Weight
0.17 kg.
ISBN13
9786202550307
Categories

Le Real-Time Marketing (in French)

Amandine Ballout (Author) · Editions Universitaires Europeennes · Paperback

Le Real-Time Marketing (in French) - Ballout, Amandine

Physical Book

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Synopsis "Le Real-Time Marketing (in French)"

Ce livre propose une analyse d'un nouveau mode de communication qui tend à séduire de plus en plus d'entreprises: le Real-Time Marketing. Dans une société ou la technologie ne cesse de s'améliorer, permettant aux individus mais aussi aux entreprises de communiquer via de nombreux canaux différents, de plus en plus de nouvelles pratiques et techniques marketing voient le jour. Le Real-Time Marketing, mis en place sur les réseaux sociaux et utilisant l'actualité et/ou des tendances actuelles pour les détourner au profit de sa marque, peut être un atout majeur dans votre stratégie marketing. Mais alors, comment l'utiliser et surtout qu'en pensent les consommateurs ?

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The book is written in French.

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The binding of this edition is Paperback.

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