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Keeping Customers: and Getting Their Friends Too! (in English)
Dorothy M. Tuma
(Author)
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Createspace Independent Publishing Platform
· Paperback
Keeping Customers: and Getting Their Friends Too! (in English) - Tuma, Dorothy M.
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Synopsis "Keeping Customers: and Getting Their Friends Too! (in English)"
This book is based on a compilation of Dorothy Tuma's weekly articles on customer service, published in Uganda's Daily Monitor as Dora's Diary for over three years. Ms. Tuma began writing these articles as a means of publically complimenting winners in customer service and complaining about losers. In addition to the articles, which are all real-life case studies, the book provides the theory behind key customer service principles as well as practical tools. Every reader will find this well-illustrated book engaging, practical and useful. This is an indispensable handbook and reference tool for anyone who interfaces with customers; in other words, for everyone who offers a product or a service.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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