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Export & Expand: 8 essential steps to take your business global (in English)
Rupert Sutton
(Author)
·
Weben Partners
· Paperback
Export & Expand: 8 essential steps to take your business global (in English) - Sutton, Rupert
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Synopsis "Export & Expand: 8 essential steps to take your business global (in English)"
Export and Expand covers the 8 essential steps in expanding your business globally. It starts by prioritising export markets; deciding which consumers, shoppers and trade customers to target; researching and contacting the right Go-to-Market partners; product development and branding; building an export team; selling and negotiation; marketing for sell-thru and creating a robust export business plan.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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