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Environmental Strategic Communication: Advocacy, Persuasion, and Public Relations (in English)
Derek Moscato
(Author)
·
Rowman & Littlefield Publishers
· Hardcover
Environmental Strategic Communication: Advocacy, Persuasion, and Public Relations (in English) - Moscato, Derek
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Synopsis "Environmental Strategic Communication: Advocacy, Persuasion, and Public Relations (in English)"
This socially conscious text introduces students to success stories and effective strategies in environmental public relations, marketing, and advertising. Discussions cover green op-ed and feature writing, publicity tactics including news releases, the art of interviewing for television and video, and social media acumen.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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