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Economics: A Complete Guide for Business (in English)
Anthony J. Evans
(Author)
·
London School of Economics and Political Scie
· Paperback
Economics: A Complete Guide for Business (in English) - Evans, Anthony J.
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Synopsis "Economics: A Complete Guide for Business (in English)"
First published as ‘Markets for Managers’, this book has proved to be a popular way for non-economists to understand and apply the key tools of economics in a business setting. Professor Anthony J. Evans, one of Europe’s leading Managerial Economics instructors, brings the content that works in his classrooms to an even wider audience. Written in an engaging and informal way, whether you are a busy executive or simply an interested amateur this is your go-to guide. In this revised and updated edition, you will be led through the building blocks of economic theory and how they relate to the real world. You will see how thinking like an economist can improve your decision making, and how markets can be used to generate value within organizations and in society at large. The book incorporates the main principles of both micro and macroeconomics and takes a broad and diverse approach. In it you will encounter the most interesting economists and understand their contributions in a historical context. The practical format is perfect for professionals and students who want to gain an applied perspective on today’s most pressing issues.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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