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portada Corporate Political Responsibility: How Businesses can Strengthen Democracy for Mutual Benefit (in English)
Type
Physical Book
Publisher
Author
Language
English
Pages
193
Format
Paperback
ISBN13
9783662621240

Corporate Political Responsibility: How Businesses can Strengthen Democracy for Mutual Benefit (in English)

Bohnen, Johannes (Author) · Springer Verlag Gmbh · Paperback

Corporate Political Responsibility: How Businesses can Strengthen Democracy for Mutual Benefit (in English) - Bohnen, Johannes

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Synopsis "Corporate Political Responsibility: How Businesses can Strengthen Democracy for Mutual Benefit (in English)"

Introduction: What Is at Stake?.- Understanding the Public Sphere.- Revitalizing the Public Sphere.- Why Businesses Need a Political Stance.- Creating the Political Brand.- Managing the Political Brand.- Conclusion: Filling the New Attitude with Life.

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