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Consumer Behaviour and Market Dynamics in India: Cross Sectional View across Diverse Industry (in English)
Samrat Kumar Mukherjee
(Author)
·
Eliva Press
· Paperback
Consumer Behaviour and Market Dynamics in India: Cross Sectional View across Diverse Industry (in English) - Mukherjee, Samrat Kumar
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Synopsis "Consumer Behaviour and Market Dynamics in India: Cross Sectional View across Diverse Industry (in English)"
Consumer behaviour plays an important role for any organization to be successful in the market. It is critical for any business to understand the demand for any product. So, organizations have to understand the consumers. In this regard, there are different means are there to motivate consumers in India. But, the way to motivate customers is different from industry to industry. As per norms of different industries, organizations have to analyze customers' sentiment towards their product and then do the needful to generate the demand or motivate them.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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