Business Mechanics & Mindset: How Your Thoughts Create or Sabotage Your Business Success (in English)
Synopsis "Business Mechanics & Mindset: How Your Thoughts Create or Sabotage Your Business Success (in English)"
If you are a small business owner, this book is a must-read. Whether you are new to business or have been running a business for 20 years, Business Mechanics & Mindset will help you become more profitable and create a better life for you and your family. Two aspects of business catch small business owners off-guard: mechanics and mindset. Business MechanicsYou must know how to plan and execute these eight areas of your business to succeed: []] Operations - Creating high-quality products and services people love and want to return for more.[]] Marketing - is the ability to attract customers who need your services and engage your company in a sales discussion.[]] Sales - Converting qualified leads gained in marketing to become high-paying customers.[]] Finance - Any business owner must understand how to track costs, revenues, and profitability.[]] People - Leading the best people in your business will make the difference between success and failure.[]] Growth - Growing your business can require investment or rob you of valuable cash. Getting it right is critical.[]] Legacy - Your business will leave a legacy. Will it be one that you can be proud of or not? You will learn the critical components of each mechanical business component to help you succeed in your business. Business MindsetWhile the mechanical components of the business are essential, they are the easy part. The more difficult task is managing your mindset to influence and create instead of reacting to your business realities. Business Mechanics and Mindset will show you how your thoughts and feelings affect your business success in each area of your business. I started, grew, and sold a multi-million-dollar business after 16 years of profitable growth. While this experience is generally classified as a business success, I could have done so much more with my business if I had chosen to think differently. After selling my company and then resigning from a highly paid position in the company that acquired my company, I learned how to take control of my thoughts and emotions through the Core Energy Coaching principles taught to me by the Institute for Professional Excellence in Coaching (iPEC). In Business Mechanics & Mindset, I lay out the mechanical components that you will need to run any business. These components include operations, marketing, sales, employees, finance, growth, and legacy. I outline precisely how seven different ways of thinking can either move or limit your success as a business owner in these critical components of business success. In addition to understanding how to run your business better, I will show you how these principles can be applied to eight crucial aspects of your life. After all, you're not growing a business to be captive to work but to enjoy life. This section will help you understand how to create the work/life balance you've always wanted. While this book has philosophical truths that will help you as a business owner, I don't leave you with theories. Instead, I help you apply all these truths to your business and personal life. I walk you through techniques I use with my business owner clients to help them move from limiting thoughts to confidence in their success. Business Mechanics & Mindset is the only book that combines the mindset practices used by life coaches with basic business principles that you need to apply well for your business to succeed.
