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Audience Research Methodologies: Between Innovation and Consolidation (Routledge Studies in European Communication Research and Education) (in English)
Geoffroy Patriarche Helena Bilandzic Jakob Linaa Jensen Jelena Jurisic (Author)
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Routledge
· Hardcover
Audience Research Methodologies: Between Innovation and Consolidation (Routledge Studies in European Communication Research and Education) (in English) - Geoffroy Patriarche Helena Bilandzic Jakob Linaa Jensen Jelena Jurisic
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Synopsis "Audience Research Methodologies: Between Innovation and Consolidation (Routledge Studies in European Communication Research and Education) (in English)"
The transformations of people's relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience research by reviewing and exemplifying approaches that have been stimulated by the changing conditions and practices of audiences.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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